Subscribe to topics

Let users subscribe to topics and push notifications at once, then target them based on the topics they chose to follow.

Letting users subscribe to topics is a powerful way to both acquire new push subscribers and target them efficiently. WonderPush provides a very simple way to create user interfaces similar to this:

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When users activate a switch, here's what happens:

  • if they are not subscribed to push notifications, they will by prompted to subscribe,
  • if they are subscribed, their data on WonderPush will simply be updated.

Here's what the subscription looks like:

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Step 1. Adding the required HTML

To add a topic switch, all you need is to add a little bit of HTML within the page.
Adding multiple switches for Sports, Arts, Business and Technology would require the following HTML:

<div class="wonderpush-tag-switch" data-tag="sports" data-sentence="Sports: "></div>
<div class="wonderpush-tag-switch" data-tag="arts" data-sentence="Arts: "></div>
<div class="wonderpush-tag-switch" data-tag="business" data-sentence="Business: "></div>
<div class="wonderpush-tag-switch" data-tag="technology" data-sentence="Technology: "></div>

And would render something like this:

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The complete reference of customization options for the tag switch is available in the Website SDK reference.

Step 2. Testing your changes

It's time to test your changes:

  • go to your web page and click on a switch,
  • make sure you are prompted to subscribe to push notifications if you haven't already
  • activate one or more switches.

Go to your dashboard and find your installation in Segments / All users, make the right tags have been added to your installation:

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Step 3. Creating segments to target users

We're now going to create a segment to target users that have checked the sports switch. In your dashboard go to Segments and click Create segment.

Create a new segment with the following data:

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That's it! Now all you have to do to reach users who like sports is create a new notification with the following audience:

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What’s Next