In-app messaging for mobile apps

In-app messaging overview for mobile app developers

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In-app messaging is also available for websites

Engage your visitors with beautiful, highly customizable and targeted in-app messages

In-apps are banners, dialogs or modals that any user can receive when they are using your app. Even those who are not subscribed to push.

Setting up an in-app message is easy and requires no coding skills at all.

Getting started

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Follow the steps to setup push notifications on your platform:

Have you already setup push notifications? Congratulations, you're done!

Pricing

In-app messaging is FREE when you run a single in-app.

To get unlimited simultaneous in-apps, unlimited views and clicks, you pay €0.3 / 1,000 monthly unique users of your app.

For example, if your app has 10,000 monthly unique users, you'll pay €3 each month, with unlimited active in-apps, views and clicks.

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Do you have more than 1 million monthly unique visitors?

See our pricing page for more detail about price tiers.

Compatibility and supported SDKs

In-app messaging is compatible with >95% of all mobile devices worldwide.

Operating system

Minimum version

iOS

iOS 9.0

Android

Android 5.0 (API level 21), a.k.a. Lollipop

We recommend that you update to the latest SDK to use in-app messaging.

SDK

Minimum SDK Version

Details

iOS Native SDK

4.0.1

Supported

Android Native SDK

4.0.2

Supported

Cordova

3.0.3

Supported

Ionic

3.0.3

Supported

Flutter

2.0.2

Supported

React Native

2.0.2

Supported

Web Push SDK

See In-apps for websites

Supported

Metrics

Monitor the performance of your in-app messages in real-time directly from your WonderPush dashboard:

  • In-app views represent the number of times your in-app message(s) was seen,
  • In-app clicks are the number of times users clicked on an in-app message,
  • Click Through Rate (CTR) represents the proportion of in-app messages that generated a click.

All these metrics are good performance indicators and are available by campaign and globally for your project.

Frequently Asked Questions

How do I create an in-app?
See Composing in-app messages for detailed step-by-step instructions.

How can I test my in-app?
See our Test users feature.

What are the differences between push notifications and in-app messages?
Push notifications let you reach users while they're away from your site. They are a re-engagement tool.

In-app messages let you reach users while they are actively browsing your site. They are an engagement tool which complements push notifications perfectly.

Can I combine push notifications and in-app messages?
Yes! Push notifications and in-app messages are complementary, and share a great deal of their Segmentation and targeting capabilities so it's easy to target the same users with both push and in-app.